Make bigger and stronger stone industry

In recent years, Pingyi County relies on the abundant stone resources in the country to enlarge and strengthen the stone industry and form the “aircraft carrier” of Pingyi Stone. It has become one of the five industrial clusters in Pingyi and is well known throughout the country. It is the “Hometown of Granite in China” and “Hometown of Chinese Stone”, one of the four major stone distribution centers in Shandong Province and the largest imported stone processing and marketing base in Jiangbei, China.

There are abundant granite resources in Pingyi County, and the proven reserves of various types of granite are about 3 billion cubic meters. The main varieties are “General Red”, “Peacock Green”, “Ping Black” and “Mountain Flower” (Wail Flower) ), "Waterfall Stone" and other six series, more than 20 varieties, of which the "General Red" reserves the highest, about 1 billion cubic meters. Good resource advantages provide the foundation for the development of the county's stone industry. The development of the county's stone industry has experienced four periods: the initial stage, the development stage, the market cultivation stage and the steady growth stage. The development of the stone industry in Pingyi County began in the mid-eighties. After more than 20 years of development, Pingyi has developed into a well-known stone processing base in the country. There are 100 large-scale granite mines, annual mining and introduction of wasteland. More than 300,000 cubic meters, more than 1,200 stone processing business households, the annual processing and sales of sheet metal capacity of 30 million square meters, imported sheet metal 10 million square meters, the stone industry directly employed 80,000 people, the annual output value of 3 billion yuan, stone The industry has become one of the pillar industries of the Pingyi economy. Pingyi County has also been listed as one of the four major stone bases supported by the key industries in Shandong Province during the “Twelfth Five-Year Plan” period. It is named “China's Granite Town” and “China Stone Town”.

The northern stone city of Hiratsuka, which is facing the national investment

The reason why Pingyi Stone formed a cluster, bigger and stronger, benefited from the five powerful measures taken by the county:

Orderly mining. In accordance with the principle of combining development and protection, the county implements unified planning, unified mining, scientific development, and effective utilization of granite resources. According to the actual situation of each mine, scientific design layout, adopting national mining design standards, adopting step-type and three-dimensional mining to achieve mechanized operations. Limited mining is carried out on high-quality mines of the famous “Jianjunhong”. And actively research and development and introduction of mining new technologies, new processes, improve the yield and utilization of blocks, so that resources can be rationally developed and utilized. For mining sites that are backward in mining methods, fail to achieve scale production, and waste resources, the mining management rights shall be abolished according to law. Now, the phenomenon of dirty and mess caused by stone mining and processing has been fundamentally rectified.

Create a platform. The county is based on the brand of “China's Granite Township” and “China Stone Township”, with existing beautiful stone, Guanlu stone, Huatai stone, northern stone, Shidu stone, Changchun stone, Zhenping stone, etc. Large households are the leader, further planning and construction of the international stone city, and building the largest granite sales base in the country. At present, the planned construction of an international stone city with an area of ​​7 square kilometers, the stone city with the 327 national highway as the central axis, divided into two regions of east and west, 3 square kilometers east of the national highway, 107 stone enterprises have entered the city. It is 4 square kilometers west of the city and is under construction. At present, there are 14 enterprises above designated size in the entire stone city, mainly concentrated on both sides of the national highway. Such as, beautiful, Huatai, Zhenping, Changchun, Blue Shield, North and so on. Among them, the Northern Stone Market Project is currently the largest stone enterprise in the International Stone City. The total investment of the first phase of the project is 240 million yuan, covering an area of ​​209 acres. The high-standard factory building of 90,000 square meters has been completed, and the merchants have settled in and put into production. The second phase of the project mainly constructs stone logistics center and small and medium-sized enterprise processing zone. The third phase mainly builds imported block materials base, storage center and high-grade stone processing area. After the project is completed and put into production, it will become the largest and the highest grade stone processing and production marketing market in Jiangbei.

Peiqiang faucet. The county vigorously implements the strategy of “leading to drive” and strengthens support for key enterprises such as Guanlu Stone Group and Beautiful Stone Co., Ltd. from policies, capital, technology and talents, focusing on cultivation, further expanding its scale and strengthening its strength. It has formed an annual output of 5 million square meters of sheet metal and has become the "first group army" in the national stone industry. At the same time, actively guide and support small and medium-sized enterprises to join leading enterprises through shares, joints, leasing, etc., to form a large group, forming a "aircraft carrier" of Pingyi Stone. In order to meet the needs of market competition, they insisted on “introduction and outreach”, increased investment promotion, accelerated the development of export-oriented stone enterprises, and actively created conditions to attract more domestic and foreign well-known stone enterprises, consortia and scientific research institutions to invest. Joint venture and cooperation in the development of the stone industry will enable the county's stone industry to continue to grow and expand its strength.

Tuning the structure. In terms of production structure adjustment, the county has established a competitive product structure that is compatible with the international division of labor. It produces high-grade materials, large plates, composite boards and other primary products, and gradually upgrades to high-grade, special-shaped, ultra-thin and The development of computer micro-carving and other art products, the development of stone deep processing products, improve the scientific and technological content, especially the development of exquisite architectural decorations, garden decoration, jewelry, small crafts and so on. It has guided 200 small and medium-sized enterprises to specialize in development, specializing in unique craft products such as stone carving, shadow carving, and special-shaped stone and stone conservation products, so that the advantages of various enterprises complement each other and coordinate development. At the same time, we will vigorously implement the famous brand strategy, focus on the development and cultivation of famous varieties such as General Red, Malachite Green, Pingyi Black, create brand-name products and plastic brand image, and scream the brand of “Pingyu Stone” in the domestic and international markets. Market Competitiveness.

market development. By convening or attending press conferences, economic and trade fairs, investment promotion meetings, exhibitions, etc., in particular, we are striving to organize China (Pingyu) "name, excellent, special" international stone exhibition, using "reporting, superview, star, "On the Internet" and other methods, vigorously promote Pingyi's resource advantages, product advantages, environmental advantages, market advantages, and promote the "Pingyu Stone" brand, the international stone city, Guanlu Stone Group, beautiful stone and other enterprises Propaganda has increased the visibility of the stone industry and consolidated the markets of Japan, the United States, Europe and the Middle East. They also guide stone enterprises to establish the concept of “big market, big marketing”, improve marketing strategies, explore marketing methods that adapt to the market, vigorously promote e-commerce activities, and actively carry out corporate propaganda and online trade through “Shandong Yimeng Stone Network” and enterprise network. Let Pingyi Stone go to the world .

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