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Technology Dynamics The San Francisco Bay Area has recently introduced new features to its very stylish solar-powered Ebike. Ebike is not only saving energy, reducing air pollution and solving the last mile problem. Now it even adds a “load†function, giving people a brand new Ebike experience. Our domestic bicycle basket is set in front of the rules, and the American bicycle, well, the style of Ebike's latest functional experience is this:
What is amazing is that this “loaded†basket can not only be loaded with heavy objects, but can also be carried along with your pet. The style is like this:
The main point is that this “loading†function also allows you to develop relationships with your family! Don't worry if you want to drive when traveling with children? Obviously, Ebike provides a lot of fun in terms of leisure travel, which can solve the inconvenience of parking or short-distance driving, and is more environmentally friendly.
Is the "load" function necessary?
If you don't know which one looks best for you, it doesn't matter because this load has four different frame colors: white, lime, cyan, and graphite black matt. For further customization, the user can choose from a variety of contrasting colors for handles and pedals. The biggest feature of the load is the storage platform and side walls in front of the handle. Under heavier loads, you can pull the side walls out into a higher load side wall for other items.
Regarding the safety of children, this load is also for the sake of the parents. It includes a double child seat and baby seat fasteners. Each seat is equipped with 5 belts, making children under 6 years old. Parents do not need to spend half their attention on children when they are riding. What is amazing is that in order to protect children and objects, it also contains a variety of coverings and tarps. If there is not enough room for the weight, you can also install a simple bracket above the rear wheel.
But do you think it's just a place where you can put heavy things? No, it is not dispensable but provides a lot of unique features. Even in the event of a dead battery, the "bi-cell technology" used in the load can provide up to 1,000Wh of power, so that the battery life can be extended instantly.
On the drive system side, depending on the model, the load can also input up to 275% of the power according to the rider's preference, reaching 15 or 28 miles per hour. In addition, it is equipped with a headlight that illuminates the way you ride in low light conditions. Ebike, which is so strong and complex, can not help but many people wondered where this electric car comes from, and where it originated.
Ebike's profit model is not self-produced. It was the first full-electric bike shop founded by Wake Gregg in Portland in 2009, and has since expanded into the United States, China, and Europe. In a comfortable and supportive retail environment, Ebike offers a variety of top-brand electric bicycles. The manufacturer is Germany's Riese & Muller, and the "load" function was also developed by this manufacturer.
Simple comparison between ebike, domestic Mobike and ofo shared bikes
1. Electric power vs manpower
Ebike is powered by hybrid power and has four output power levels. When you step on the pedal, the electric motor will operate at the same time, allowing the driver to feel comfortable and not feel breathless when he steps uphill. With electric assistance, the furthest cruising distance can reach 90 kilometers.
But ofo and Mobike are driven by human power. The ofo is assembled by means of bike locks and standardized accessories, so the user will never feel so hard when riding. However, the only drawback is that this popular bicycle is not of high quality and is easily damaged. After a few weeks of use, the pedals will easily fall off, leading to damage and failure of the brakes. The Mobike bicycle uses a conical gear + transmission rod drive design. Because of this design, the total weight of the Mobike cyclist is approximately twice that of a regular bicycle.
2. Business Model: Product Sales + Shared vs Shared Economy
Ebike has opened several physical stores in San Francisco for you to choose the style and price of your desired electric bike. It is worth noting that it can also be shared. If you want to share Ebike, just open the phone app.
According to the technology media Onebot, the application of this Ebike smart bike rental system is also easy to see in China. Just like Mobike and OFO, users just download the application, scan the QR code, register and pay the deposit. The user can unlock the bicycle and start renting. After you finish the ride, you can use the App to sweep the payment.
But the only difference is that Ebike doesn't like Oro and Mobike can return the car anytime, anywhere. You need to run back to your rented place to return the car, so they still focus on the product sales. According to a 2016 report by Navigant Research, by 2025, sales of electric bicycles may reach a maximum annual turnover of $24.3 billion. It shows the importance of sales to Ebike.
However, Ofo and Mobike cyclists mainly profit from the idea of ​​thinking about the economy. Looking at the vigorous development of China's mobile Internet, the mode of sharing economy is also enough for mobile phone download apps to begin to rise. The temporary use of resources is obtained at a lower cost, and is transferred to the owner after use, in order to achieve efficient use of resources. However, the bad news is that bicycles are subject to deliberate sabotage or slack chains when sharing public resources.
3. Complex supply chain vs one dragon
Ebike's profit model is not one-stop. It came from Poland before entering the US market, and the manufacturer was Germany. This complex production line makes the price of their electric vehicles fly high. The price of the new version of the "load" component even starts from 4,000 US dollars. Ofo? The veteran bicycle company Tianjin Feige Bicycle Co., Ltd. said that only 400,000 shared bicycles were supplied to OFO within one month of 2017.
Compared to OFO's complex supply chain, MOBILE has its own production, which is one-stop. The newly launched small orange car in October last year was a double-layered air-free pneumatic tire, wheel brake and chain drive. The original Mobike bicycle was an all-aluminum body, rubber solid tire, closed shaft drive, and a built-in power hub. .
Of course, the new version of the bicycle is significantly lighter. Hu Weiwei, the founder of Mobike, also stated that the cost of the new car is about a few hundred yuan, which is more competitive than the initial cost of several thousand yuan. Therefore, OFO, which has been competing at a relatively low price, will also face greater pressure.
Of course, Ebike's major markets are in the United States and Europe, while the focus of Mobike and ofo is in China. However, these three companies still have one thing in common: They all adopt the smart bike + APP model.
Popular American Bicycles
Ebike can not only save energy and reduce air pollution. Each rental station has its own battery switchboard, providing free battery exchange, which is faster than refueling.
When The Electric BikeExpo landed in the San Francisco Bay Area in 2016, Ebike exhibited more than 100 kinds of the latest models, attracting a large number of bicycle fans to the scene to test ride. Some exhibitors said that sales of Ebike electric bicycles in the Bay Area have increased by an average of 30% per year in recent years. Such good sales are due to the lock-in of special people. Many people living in the United States have an adventurous heart and like to ride a bike to the mountains to pursue excitement, and the performance of this electric vehicle can meet the challenges of cross-country people at one time.
In addition, the topography of San Francisco is mostly ups and downs, so electric bikes can save people living in San Francisco from climbing uphill. In addition, the United States has been advocating environmental protection in recent years. Therefore, Ebike's target population is none other than those who have a strong sense of environmental protection to reduce air pollution and give more green land in the San Francisco Bay Area.
The company’s founder and CEOColinRoche, which specializes in Ebike's solar-powered parking spaces, also said that they have set up a number of charging stations in the Bay Area, and that each solar charging board can fully charge two Ebikes. If the electricity is calculated from zero, the average time for filling a bicycle is 3 hours. After the App opens the member account, the owner can also know the charging situation.
Currently, Ebike's partner technology companies include Google, which set up the charging station at Google headquarters. Because these employees in Silicon Valley have long been accustomed to using the train station (Caltrain) as a means of transport to the company, but Caltrain is almost a half hour to an hour only, so this is why more and more young employees choose Ebike.
When working in the morning, if you drive, you are destined to meet the fate of a traffic jam. Ebike can solve the “last mile†problem for those who do not have mobility tools or do not want traffic jams. So, Ebike, which now has more new features, is probably the new darling of the San Francisco Bay Area transportation tool.
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