With the sustained and rapid growth of China's economy, the trade surpluses of European and American countries have been consecutive years, and China's export commodities have frequently encountered anti-dumping investigations overseas. According to the statistics of the World Trade Organization, anti-dumping has caused tens of billions of yuan in losses to China, and hundreds of thousands of people are unemployed or potentially unemployed. China has become one of the biggest victims of anti-dumping and protection measures in countries around the world.
According to statistics, since China's accession to the WTO, by the end of 2009, Jiaxing City has encountered 185 trade remedy investigation cases from 16 countries and regions including the United States, involving a total amount of 68,714,500 US dollars. Jiaxing fasteners have been widely concerned by the industry in Europe and the United States. Under the cloud of anti-dumping, what is the development of the fastener industry?
With the acceleration of the EU's integration construction, geo-economic and political interests have become more consistent, and anti-dumping has become more and more effective as a powerful and convenient means of protection, which is easy and effective, and it is directed at my bulk export products. China has become the main target of EU anti-dumping measures, resulting in many Chinese products unable to compete with similar products of the European Union and forced to withdraw from the EU market. China's fastener industry is inevitably hit by the EU anti-dumping stick. What is the reason for geometry?
Reason one: protect its internal market and industry
The main background of the EU's anti-dumping against China is that the so-called China is a "non-market economy country." In the past, the EU has always regarded China as a non-market economy country. In the investigation of anti-dumping cases, it first gave Chinese companies the "non-market economy countries" as a discriminatory hat. After that, it would be useless for Chinese companies to defend and appeal. China’s substantial progress in the market economy, with the efforts of the Chinese side, the European Commission unanimously approved the removal of China from the list of “non-market economy countries†on April 27, 1998. This is positive, at least in the future. After the company's products are levied anti-dumping duties, they will not endanger all enterprises in the same industry.
Reason 2: The export product has low technical content and low price.
China's main export of industrial products and labor-intensive products, the added value is relatively low. The EU is good at exporting traditional capital and high-tech products such as technical equipment, machinery and transportation equipment, and it constitutes more than 70% of export products. The medium and low-end products we export are precisely the products produced by some so-called poor countries in the EU member states, such as light industrial products and metal chemical products, which naturally lead to the exclusion of our products in the EU market.
Reason 3: Many irregular behaviors in the foreign trade system are also one of the causes of anti-dumping.
In a fairly long period of time, China has emphasized exporting and pursuing foreign exchange earning. Various professional import and export companies and other foreign trade enterprises have had to expand their exports in order to complete the foreign exchange earning targets issued by the state. With the decentralization of foreign trade management rights, the number of enterprises that operate import and export business has increased sharply, and the national macro-management measures have not been matched. Therefore, which export goods have low cost and good economic returns, the parties have rushed to the situation, leading to long-term external Low-price marketing has not only led to the outflow of fertilizer and water, but also lost profits, and provided an excuse for foreign anti-dumping against China. Moreover, export enterprises lack self-protection awareness, and their enthusiasm for handling anti-dumping response is not high.
Countermeasure 1: Do a good job in market research and implement market diversification strategy
The structure of China's existing export market is not reasonable. Most of the export trade is concentrated in the markets of a few developed countries such as the European Union, the United States, and Japan. These countries are the countries with the most stringent anti-dumping measures and the most anti-dumping against China. We should speed up the development of the Asian, African and Latin American markets and implement a market diversification strategy.
At the same time, from the macro control of certain commodities, especially the rapid increase in the export volume of sensitive commodities to a certain market in the short term, timely measures are taken to control exports in order to avoid anti-dumping. Export companies should study international market trends and capacities, and develop export plans to prevent excessive market concentration.
It is also necessary to pay attention to the industrial policies and industrial trends of certain countries, especially for the sensitive products that are specifically protected by some countries and the products that involve national interests. The export should be strategically adjusted according to the actual situation of the importing country. The product structure is designed to expand exports to meet the needs of the local market without causing anti-dumping.
Countermeasure 2: Seriously study the EU anti-dumping law
In the legal sense, anti-dumping is a more standardized administrative investigation mechanism. China's Ministry of Foreign Trade and Economic Cooperation has established the Fair Trade Bureau to be responsible for anti-dumping and responding to the lawsuit. We should seriously study the EU's anti-dumping laws and regulations, and study the social, political, and economic status of the EU, related industries and competitors. .
Through a variety of media, the company introduced the EU anti-dumping knowledge, timely informed the EU anti-dumping legislation and implementation trends, and introduced the experience and lessons of Chinese enterprises in responding to the lawsuit. Study the production costs, profits, production capacity, inventory, major trading countries and regions of China's export products, and use risk assessment methods. .
Guide enterprises to adjust the price and quantity of export products at any time to reduce the probability of being investigated by anti-dumping investigations and the extent of damage.
Countermeasure 3: Establish a sense of winning by quality, improve the grade of products exported to Europe, and do a good job in anti-dumping response
The 21st century is a century of quality. When developing the European Union, it should be promoted to a high level along the current level of China’s export commodities. According to the characteristics of higher income levels and consumption levels of major EU member states, it is the most attractive in the EU market. The high consumption and high profit areas will improve the quality of products exported to Europe.
At present, many export companies have fears after the EU complains about China’s dumping cases. Knowing that the EU market is very important, once export products are subject to anti-dumping duties, it will be difficult to continue exporting, but they are still reluctant to actively respond to the defense. Westerners believe that Chinese foreign trade companies are "people who dare not go to court." .
Therefore, when the EU raises anti-dumping charges against my goods, all the companies involved should unite, unite and cooperate, and jointly respond to the lawsuit. This is a necessary prerequisite for winning the case.
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