Red Star Macalline will host Luban Cultural Festival

Lubanga is one of the most far-reaching influence on Chinese history, legends, the most famous in Chinese history engineer, greatest inventor, was regarded as the progenitor of the hundreds of hands. Today, he is no longer just the carpenter's ancestor, Lu Ban has become a symbol of the diligent wisdom of Chinese children. Recently, the "Luban Cultural Festival" to be held by Red Star Macalline on July 20th is quickly focusing on the public. The event invited China's top business leaders, renowned cultural scholars, public intellectuals, entertainers, co-operation in Shanghai Huayi Palace, Zulu classes on the road hundreds of hands of "wood culture", Luban attempts to interpret the spirit of modern perspective, Chinese heritage Excellent culture.

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Inheritance of Luban spirit in 2520's birthday

Lu Ban was born in 507 BC and this year marks the 2520th anniversary of Lu Ban ’s birth. According to research, Lu Ban was an early natural scientist in China. He has superhuman accomplishments in the fields of mathematics, physics, engineering, astronomy, aesthetics, and design . The spiritual traits of Luban's flashing roots, focus on special research, meticulousness, and strong skills are often called "Luban spirit" by future generations. It advocates the harmonious coexistence of man and nature, and the concept of harmonious innovation is still the ultimate ideal that humans yearn for, and this excellent spiritual quality is also extremely important for the development of enterprises.

In fact, successful people in many fields in China are shining with the contemporary Luban spirit. Over the past three decades, the miracle of China's economic take-off has been obvious to all, and many industries have emerged with outstanding enterprises focusing on innovation. Red Star Macalline , which has focused on the home industry for 27 years, is one of them. In the past 27 years, from small local factories to industry leaders, from self-reliance to a combination of society, from product sales to value output, the development of Red Star Macalline is the best interpretation of the Luban spirit.

By "Luban Cultural Festival" will be held, being Meikailong took over the baton from the hands of the latest history, with a strong strength home circulation platform focused on long-term development of radiation a culture of innovation, service industry to industry. In contrast to the impetuous breath that has emerged in the current economic society, the rediscovery and promotion of the "Luban spirit" has a richer practical significance.

Exploring "Wood Culture" Everyone Can Be a Luban Heir

With the evolution of the Luban spirit in the past, Luban's ideological system was gradually summed up by descendants into a complete cultural system. This is the "wood culture" as an important part of Chinese culture. Compared with the Confucian culture, which advocates "cultivating and governing peace", "wood culture" advocates hands-on practice, innovative focus, harmony between man and nature, and environmental protection. If the Confucianists are all gentle and modest gentlemen, then the "wood culture" cultivates grassroots heroes who focus on innovation. Due to profound historical reasons, the "wood culture" created by Lu Ban has not been widely recognized in later generations, which is in sharp contrast with the Confucian culture which is a "significant learning" in the cultural field of Chinese dynasties.

Confucian culture, as the foundation of China's traditional culture for more than 2,000 years, focuses on the worship of ancestors and the maintenance of traditions. In modern society, the expression of this cultural gene is obedience to the pioneers, and it is difficult to expand into new areas. At the same time, due to the limitations of the times, Confucian intellectuals in ancient China regarded "learning while being superior" as the only way to success in life. This cultural gene is manifested in the modern society as the contemporary college student's "civil servant fever" is feverish. In addition, Confucianism focuses on moral cultivation and ethical education, which makes people pay insufficient attention to specific skills in practice. The order of the ancient people's so-called "fantastic skills" and "shennong industry and commerce" are all manifestations of this cultural psychology.

Compared with Confucianism as a social science, the inheritance of natural science represented by "wood culture" is relatively dysfunctional. In modern times, China's new economy started late, and the impetuous mentality of quick success and quick success has caused China to a certain extent to fail to form a good "wooden culture ecology."

However, the elites attending the "Luban Cultural Festival" agreed that history cannot be rewritten, but reviewing history can take care of the present. In the process of China's close integration with the global economy, enough industrial workers, scientists and entrepreneurs have been born. In the process of practicing the Chinese dream, the Luban spirit as the core of the "wood culture" is still a talent potential that can be activated by ordinary individuals at any time. And we only need to start from ourselves, focus on our own field, and be a meticulous Luban successor.

Focusing on the home industry for more than 30 years of car construction, the 27-year-old Red Star Macalline has become a giant in China's home distribution industry, opening 115 malls in 85 cities across the country. No matter in terms of professional origin or spiritual heritage, Mr. Che Jianxin is an outstanding representative of the modern Luban spirit.

By analogy, Ren Zhengfei, who specializes in the field of communications, finally created Huawei, the world's top 500; Ma Yun, who specializes in e-commerce, has now created a respectable Alibaba department, etc., which can be representatives of Luban successors in their respective industries.

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